Celebrating Our First 100 Years Basco-Books Pdf

CELEBRATING OUR FIRST 100 YEARS BASCO
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CELEBRATING, OUR FIRST 100 YEARS, A look back at Briggs Stratton s first. 100 years in business clearly depicts, a company continuously striving for in. novation and dedicated to increasing, success Beginning in 1908 the found. ers of the Company Stephen F Briggs, and Harold M Stratton laid a foundation. for the future based on their unrelent, ing vision of innumerable possibilities.
These potential roads to success took, the Company down the path of engine. powered bicycles electric refrigerators, coin operated paper towel dispensing. machines fuses auto igniters locks A Briggs Stratton Model F The original logo from 1913 top. engine The Model F was the first and the Company s current logo. keys and more Overhead Valve engine featuring The Power Within. brand message, This penchant for diverse value creating. opportunities is evident within Briggs, Stratton today as the Company has. reinvented itself with its introduction, into the end products business Now in.
stead of solely manufacturing air cooled, gasoline engines for the outdoor power. equipment industry Briggs Stratton, produces generators pressure wash. ers pumps walk behind and riding lawn, mowers trimmers hedgers and more. Globally the Company s engines can be, found on diverse applications such as. milking machines in Mexico sugar cane, crushers in Puerto Rico and fishing Briggs Stratton s DOV.
Direct Overhead Valve engine A Ferris commercial zero turn. boats in Vietnam to name a few which runs more smoothly mower and Snapper dual stage. sounds better and provides snow thrower, superior cutting performance. LOOKING BACK, OUR FIRST 100 YEARS, CELEBRATING, OUR FIRST 100 YEARS. Leading the way for the next 100 years is Briggs Stratton s vision of The Power Within which will guide the. Company to its next centennial anniversary This vision exemplifies the core values of Briggs Stratton s cus. tomers people who have a can do spirit get satisfaction from a job well done and pass their knowledge to. the next generation The Power Within also speaks to the commitment Briggs Stratton s employees make. when they work to provide power for all people and of course it speaks to the countless products powered by. Briggs Stratton, This continued innovation and dedication to The Power Within has led Briggs Stratton to be the world s. largest producer of gasoline engines for outdoor power equipment Its wholly owned subsidiary Briggs Stratton. Power Products Group LLC is North America s number one manufacturer of portable generators and pressure. washers and is a leading designer manufacturer and marketer of lawn and garden and turf care through its. wholly owned subsidiary Simplicity Manufacturing Inc and its Simplicity Snapper Ferris and Murray brands. Briggs Stratton products are designed manufactured marketed and serviced in over 100 countries on all. seven continents, Briggs Stratton, EmPower home standby. generator which has, advanced electronics that, detect a utility power outage.
and automatically starts the, generator whether you are. home or away, Briggs Stratton, Elite Series Pressure. Washer Our high pres, sure washers give you, the power to clean. faster easier and better, In 2004 Briggs Stratton acquired Simplicity. Manufacturing Inc and its brands a leading designer. manufacturer and marketer of a broad range of pre, mium outdoor power equipment.
LOOKING AHEAD, THE NEXT 100 YEARS, in the beginning 1908 1920. In 1908 an informal partnership, between Stephen F Briggs and Harold. The East Plant located at, M Stratton began This informal part 13th and Center Streets. nership which flourished into Briggs in Milwaukee Wisconsin. was the primary manufac, Stratton Corporation is now reaching turing site for automotive. its centennial anniversary The Company products until 1973 when. lock production was moved, with headquarters in Milwaukee to the Good Hope plant in.
Wisconsin has prospered into an orga Glendale Wisconsin. nization that produces engines and end, products for a worldwide audience. Within the initial partnership Briggs, The Gas Engine Igniter was the. was the inventor and Stratton was first product developed by Briggs. the investor This partnership first Stratton at the Milwaukee. Street facility, ventured into the automobile manu. facturing business From there, Briggs Stratton progressed to. manufacturing automobile parts Some, Briggs Stratton Technologies.
of the parts the Company produced designed and manufactured. for the automobile industry included automotive locks until it was spun. off into its own company STRATTEC, locks switches and igniters In 1910. Security Corporation in 1995, Briggs Stratton incorporated and due. to the growing demand for automobiles, starter switches became the early main. stay of the Company s business, Starting in the 1920s. Briggs Stratton, engines powered many, different brands of.
washing machines, Briggs Stratton founders Harold, The Type P Portable. Stratton Left and Stephen Briggs, engine was introduced in. take a Type J Flyer which was, October 1920, powered by a motor wheel for an. afternoon ride, CELEBRATING, OUR FIRST 100 YEARS, THE POWER WITHIN AT WORK. AFFORDABLE POWER, In 1919 Briggs Stratton acquired the Motor Wheel and subsequent following models provided a porta.
and took over production of the A O Flyer Briggs Stratton succeeded ble reliable and convenient means. Smith Motor Wheel The Motor in providing consumers with one to power many applications of. of the first low cost means of machinery, transportation. The new engine powered applica, It also led to the creation of the tions included washing machines. stationary Type P engine This garden tractors cultivators and. revolutionized the 4 cycle gasoline generators Because of this Briggs. engine industry and set the course Stratton empowered people to ac. Wheel was used as a power source for Briggs Stratton to become complish whatever they needed to in. for bicycles and the Briggs Stratton the world s largest manufacturer their daily lives. Flyer a four wheeled motorized ve of air cooled gasoline engines The. hicle comparable to a go kart With manufacturer of the P engine and. Wheel Machining, Department on, A Model P Engine the fourth floor of. was used on this 1924 the East Plant, Star walk behind. garden tractor, The Type P engine intro The Briggs.
duced in 1920 provided Stratton Motor, a portable reliable and Wheel made. convenient means to power transportation, many applications including affordable and. washing machines garden available to the, tractors and generators masses. PROVIDING POWER SERVICE, Briggs Stratton was now provid. ing power for people in every aspect, of life To accommodate the varied.
demand for small engines during the, 1930s Briggs Stratton developed. several new models These portable, engines were first used extensively in. agriculture and military use but soon, found use in other applications. In 1930 Briggs Stratton estab, lished a nationwide service organiza. tion using independent authorized, central service distributors These.
distribution centers were operated Briggs Stratton s Model U Engine Early reel type mower with a P series Engine. by factory trained personnel and, provided replacement parts special. tools and engine repair service, Design manufacturing and service. are the components needed to, obtain world class manufacturing. status All were brought to bear, under the leadership of Charles. Coughlin He was president of, the Company from 1935 1972.
Coughlin successfully navigated the, Company through World War II labor. difficulties and the incredible growth, of the post war boom years His bril. liance as an industrialist was subse, quently recognized by the Harvard. The 1 horsepower FG Engine introduced, Business School Charles L Coughlin was president in 1929. of Briggs Stratton from 1935, Women produc to 1972 He guided the Company.
tion workers through World War II labor difficul, marched behind ties and the incredible growth of the. the Briggs post war years A brilliant industrial, Stratton banner ist who never forgot his humble. in a Fourth of South Dakota roots Coughlin was, July parade respected by all who knew him. CELEBRATING, OUR FIRST 100 YEARS, THE POWER WITHIN AT WORK. ON THE HOME FRONT, With the onset of World War I given to the United States Military.
products for the war effort among, citizens and companies alike were but with the introduction of women. them generators fuse caps the, called to action to support the United to the shop floor to aid in production. airplane magneto the Graham trans, States Briggs Stratton was no This commitment to the home front. mission and the B 5 two lever ignition, exception and aided the country in was once again revitalized with the. switch In 1942 Briggs Stratton, its efforts with the manufacturing occurrence of World War II With the.
received the Army Navy E Flag for, assembling loading and testing of devastating effects of the war being. excellence in war production The E, defense products realized the Company s manufactur. Flag was a literal representation of The, ing contributions were noted by the. Power Within as it was a testament, The Power Within flourished in government to Briggs Stratton s pride in its. several ways at this time not only work and shared values that enabled. through the unquestioning support Briggs Stratton produced many the Company to get the job done. Later designs of the P type en, gine were used extensively during.
World War II The creation of the, portable 4 cycle gasoline engine. and the nationwide service system, positioned Briggs Stratton to take. advantage of the post war economic, Employees made grenade casings during World War I The jumpsuits. were issued by the War Department because the women s Victorian style. dresses were considered serious hazards, ACCESSIBLE POWER. In 1953 Briggs Stratton revolution to the masses of Americans moving The production of the aluminum. ized the lawn and garden industry to the nation s new suburbs Once engine led to the introduction of the. by developing the first lightweight again Briggs Stratton was able to Kool Bore engine which sets the. aluminum engine Lighter and less ex empower consumers with the tools bar for engines today Throughout. pensive than their cast iron counter needed to power their everyday lives the 1950s Briggs Stratton pro. parts these new engines made lawn By 1957 the aluminum engine ac duced an average of over 2 000 000. and garden equipment accessible counted for 80 of engines shipped engines per year. POWERING THE WORLD, With the market for lawn and garden Stratton s business some of the.
equipment growing tremendously impact of the new competition was. because of the population s expan absorbed because automotive locks. sion to suburbia Briggs Stratton and keys still accounted for 10 of. engines were perfectly suited for the annual sales Supplying 40 of the. lawn mowers that would become an products in a 50 million market. integral part of suburban life Briggs Stratton had to expand its. lock and key location twice in order to, During the 1960s Briggs Stratton keep up with production levels. expanded production in its Milwaukee Frederick P Stratton Vincent R Shiely. plants due to the exploding demand The fuel shortage of the 1970s Sr Chairman of the was Chairman. Board for Briggs of the Board for, for its product Briggs Stratton combined with increasing environ. Stratton from 1972 Briggs Stratton, focused on two goals improving the mental concerns also prompted until his untimely until August 1977. small engine and finding ways to keep Briggs Stratton to look death in June 1976. up with market demand into the manufacture of elec. tric motors for use on lawn, Leading the expansion and continu and garden equipment In 1980. ous product improvement effort dur Briggs Stratton developed an. ing this period was Chairman Fred unusual prototype vehicle the. Stratton and CEO Vince Shiely Some Gasoline Electric Hybrid automobile. of these improvements included Easy This electric car was equipped with. Spin starting Lo Tone mufflers a small twin cylinder 4 cycle engine. and an automatic choke and starter The two power sources could be. Briggs Stratton also introduced used independently or in tandem ac A few of the engines in the popular. many new product lines to meet the cording to the needs of the user Industrial Commercial line introduced. need of the growing marketplace, These lines included the Quiet Power.
engine the opposed twin engine and, the I C family of engines A walk behind. mower powered by a, Quantum engine, With the onset of the mid seventies. One of the most unusual uses, Briggs Stratton faced its first seri for Briggs Stratton engines. ous challenge to its leadership posi was the Gasoline Electric. automobile introduced in, tion in the air cooled engine market 1980 The fuel shortages. when Japanese engine manufactur of the seventies combined. with increasing environmental, ers encouraged by the weak yen concerns prompted automobile.
began competing in the small engine Riding mower powered manufacturers to search for. by opposed twin engine alternative power sources, . OUR FIRST 100 YEARS the history of briggs amp stratton CELEBRATING 1920s 1940s 1960s 1980s 2000s FUTUREOUR 1900s OUR FIRST 100 YEARS CELEBRATING The original logo from 1913 top and the Company s current logo featuring The Power Within brand message A Briggs amp Stratton Model F engine The Model F was the first Overhead Valve engine A Ferris commercial zero turn mower and Snapper

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